MACHINE VISION SOLUTIONS IN THE MEDIA

Digital product placement and appearance-based tracking

The value of ads in digital media – ads during sports games, product placements in TV shows – depends on the rate and the quality of the appearance. On the one hand, our solutions provide quantification of the quality of appearance, and on the other hand, they give providers the opportunity to place personalized digital ads in online videos.

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VIRTUAL PRODUCT PLACEMENT IN ONLINE VIDEOS

Targeted ad without disturbing the user

Most users are annoyed by the unexpected ads popping up during watching a video. We offer a modern and less confusing solution for the service providers: a targeted ad which does not interrupt the user and associates the displayed advertisement alongside the content they are watching.

IMAGE PROCESSING

Our solutions are based on state-of-the-art image processing algorithms to help you identify and measure your ads and analyse online contents for possible digital product placements.

LOGO RECOGNITION

Our logo recognition solution identifies unique logos of the specified advertisers and builds an appropriate database to analyse impressions.

STATISTICS

Our solution quantifies the quality of appearance: the time spent on screen, size and the in-screen position.

PRODUCT PLACEMENT

For video sharing sites, we provide custom and targeted ads in real time that totally fit the background of the videos without disturbing the user.